World Cup fans to enjoy `Singing Sandwich’
June 8th, 2010 - 2:55 pm ICT by ANILondon, June 8 (ANI): Football fans will be able to support the World Cup with their lunch, thanks to the launch of a new singing sandwich.
According to Sky News, Tesco is selling the limited edition fiery Jalapeno Chicken sandwich, inspired by the England team’s spicy diet of tabasco sauce, wasabi paste and sharp English mustard.
Tesco food developer Laura Fagan said: “We think the sandwiches will be popular snacks for anyone wanting to see the lunchtime or afternoon games and for that reason we wanted to offer fans something substantial.”
Professor Joshua Bamfield from the Centre for Retail Research said he thinks the product will be successful, as people are embracing the World Cup more than ever this year. (ANI)
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Tags: afternoon games, bamfield, chicken sandwich, diet, england team, english mustard, fagan, football fans, joshua, launch, limited edition, london, lunch, lunchtime, retail research, sandwiches, sky news, snacks, tesco, world cup fans