Speeding Swedish drivers’ fines to fund lottery for safe drivers!
November 29th, 2010 - 2:28 pm ICT by ANISydney, Nov 29 (ANI): It’s the most innovative way yet, to encourage safe driving practices in Sweden - a lottery for law-abiding drivers - funded by fines from speeding motorists.
The Swedish National Society for Road Safety conducted the trial after it was suggested as a means of rewarding people who obeyed speed limits in Stockholm rather than breaking the rules.
A traffic camera takes a photo of every speeding vehicle. Then, the vehicle’s owner is issued with an infringement notice, with the fine tipped into a pool of money, reports the Sydney Morning Herald.
However, if the car is obeying the speed limit, the owner is sent a lottery ticket giving them a chance to win a share of the speeding motorists’ fines.
The experiment was able to reduce the average speed of cars travelling through a school zone from 32km/h before the system’s installation to 25km/h.
The idea behind the Speed Camera Lottery was entered in a competition run by Volkswagen to discover fun ways to encourage people to change their behaviour. (ANI)
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Tags: average speed, breaking the rules, cars, infringement notice, lottery ticket, money reports, morning herald, motorists, pool, road safety, school zone, speed camera, speed limit, speed limits, stockholm, sweden, sydney morning herald, sydney nov, traffic camera, volkswagen