Recession helped Pope’s illicit daughter become dynamic entrepreneur

January 8th, 2009 - 4:48 pm ICT by IANS  

Washington, Jan 8 (IANS) Popular legend has it that Lucrezia Borgia, duchess of Ferrara was falsely accused of poisoning her second husband. But latest research reveals that the only sister of Machiavelli’s Prince was less interested in political intrigue than in running a successful business, undertaking massive land development projects in early 16th-century.

Forced by an economic downturn to cut expenses and become an entrepreneur, the illegitimate daughter of Pope Alexander VI would control between 30,000 and 50,000 acres in northern Italy within six years.

“This is a classic case of seeing only what you’re looking for and not getting the whole picture,” said University of Southern California (USC) historian Diane Yvonne Ghirardo, of the centuries-old mystery surrounding how Lucrezia accumulated her vast personal wealth.

Ghirardo explains how Lucrezia turned seemingly worthless swampland into reclaimed land. The land was used to cultivate grains, barley, beans and olive trees; to grow flax for spinning into linen; to pasture livestock for milk, meat, wool and hides; and for vineyards.

Lucrezia - widely described by her contemporaries as beautiful and blond, with a sunny disposition - died at 39 following complications from the birth of her eighth child. Three decades would pass before another comparable land reclamation project emerged in northern Italy.

Ghirardo notes that historians have long dismissed Lucrezia as stupid because no record exists of her collecting art or antiquities.

“The information was there in the archives, but because she was a woman, scholars only looked at transactions for clothes, for jewellery, or for works of art. Nobody looked at the other entries in the account registers,” says Ghirardo of the research project that took her more than seven years.

“That’s really a capitalist attitude: to leverage capital by getting the basic good - in this case, land - at the cheapest cost,” Ghirardo says.

For example, Ghirardo details Lucrezia’s first business venture with her husband’s cousin Don Ercole d’Este. The Don gave Lucrezia title to half his land in Diamantia, a large marshy district west of Ferrara. In exchange, Lucrezia agreed to fund improvements to the land, including drainage, building embankments and digging canals.

“Lucrezia grasped the untapped potential of thousands of acres of marginal, waterlogged land, but she was too shrewd to employ her own resources to purchase it unless absolutely necessary,” explains Ghirardo.

Surviving documents also indicate Lucrezia’s knowledge of contract terms, border disputes and even the skill of various hydraulic engineers, according to Ghirardo. Other records show her pawning an extremely valuable ruby-and-pearl piece of jewellery in order to buy more water buffaloes (especially to produce mozzarella).

“It’s not just what Lucrezia did and how she did it, but the immensity of her enterprises, that stands out,” Ghirardo says. “Nobody else was doing this on such a large scale, not even men. Nobody was prepared to put in that kind of money.”

Notably, Lucrezia held titles to the land she acquired in her own name, not in her husband’s. Profits from Lucrezia’s entrepreneurial activities were also for her use alone, according to Ghirardo.

“She could have purchased property that was already arable, but instead she got land that wasn’t useful and transformed it,” Ghirardo says. “I really believe that she thought of this as her Christian duty, to transform the land and make it better, and then to use money to help fund her spiritual and religious interests.”

In account registers that the Duke of Ferrara would not have seen, Ghirardo found indication of significant cash gifts to Lucrezia’s confessors, preachers and other religious figures, as well as unexplained cash dispersals, possibly for a love child, said a USC release.

“It’s a little like trying to reconstruct a life from a credit card statement. There’s a lot you can tell, but a lot that remains obscure,” Ghirardo says.

The study appeared in the current issue of Renaissance Quarterly.

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