Oz court advises mediation in case involving Don Bradman’s name

February 9th, 2011 - 1:34 pm ICT by ANI  

Adelaide (Australia), Feb.9 (ANI): Australian cricket legend Sir Donald Bradman’s son, John Bradman, has said that he will consider mediation before going to trial in August over alleged exploitation of his father’s name.

Bradman’s lawyers told South Australian Supreme Court Justice Richard White that they had been instructed to consent to mediation, stuff.co.nz reports.

John Bradman and two other executors of Sir Donald’s estate are suing law firm Allens Arthur Robinson, claiming it breached its contract and was negligent in assigning Sir Donald’s name to the Bradman Foundation.

‘I would encourage the parties to attempt an alternative means of dispute resolution,’ the judge said.

He also set aside five weeks for a trial beginning August 1 with the parties to indicate at another directions hearing whether more court time in September would be needed.

John Bradman’s displeasure with the law firm became public in 2005 when the foundation licensed an Australian food company to market ‘Bradman’ chocolate chip cookies in India.

An inconclusive mediation ensued at the end of 2006. (ANI)

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