Facebook in talks to enter Chinese market
April 10th, 2011 - 12:53 pm ICT by ANI
New York, Apr.10 (ANI): Popular social networking site Facebook is in talks with potential partners about how to enter the market in China.
“We are currently studying and learning about China, as part of evaluating any possible approaches that could benefit our users, developers and advertisers,” Facebook officials were quoted as saying.
Access to the Chinese market could give Facebook an additional 384 million users in the country, which has the world’s largest population of Internet users. The online advertising market in China is also predicted to triple to almost 13 billion dollars by 2014.
However, many American companies have learned by their own experience that entering the Chinese market comes with a price.
Google had been forced to move its servers to Hong Kong in 2010 so that it could operate an uncensored search, complicating the company’s relationship with China and upsetting many of its users.
Many users had chosen to go back to the most popular search engine in the country, Baidu and organized boycotts towards Google, at that time.
Facebook has been banned in China since 2009, when riots in the country’s Xinjiang region had led to severe crackdowns on Internet use. (ANI)
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Tags: advertisers, baidu, billion dollars, boycotts, china, chinese market, developers, facebook, google, hong kong, internet use, internet users, largest population, potential partners, relationship, riots, search engine, servers, social networking site, xinjiang region