Cadbury dubbed choc-a-blockheads for stating the blindingly obvious

January 12th, 2009 - 4:27 pm ICT by ANI  

London, January 12 (ANI): World’’s largest confectionery manufacturer Cadbury has been dubbed choc-a-blockheads for stating the blindingly obvious that their Dairy Milk chocolate contains milk.

Wrappers on the Dairy Milk bars are printed with warnings saying: CONTAINS: MILK. despite a logo depicting a glass-and-a-half of milk.

The cover also stated there is the equivalent of three-quarters of a pint of fresh milk in every half-pound of milk chocolate, reports the Daily Star.

Similarly, Wrappers on their Dairy Milk Whole Nut bars also said: CONTAINS: NUTS, MILK.

While the renowned firm said that the warnings are in case people allergic to milk did not realise there is milk in their Dairy Milk bars, Moira Austin, of allergy advisers the Anaphylaxis Campaign, said that stating extra caution was unnecessary.

Austin said: The law requires manufacturers to list allergens if they are an ingredient. It does not require these additional warnings. (ANI)

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