Brits love to ’spice things up’ with Indian chutneySeptember 27th, 2010 - 5:27 pm ICT by ANI
London, Sept 27 (ANI): Britons are increasingly taking to spicier food day after day, ditching mayonnaise for Indian mango chutney and wasabi, a survey revealed.
Demand for harisa, a hot paste from Tunisia, and Indian mango chutney has grown by 70 per cent, while condiments traditionally associated with English food, such as brown sauce, mint sauce and vinegar are taking a back seat.
Retail experts have predicted that their taste for the exotic will see the total spend rise even further this year.
“As a nation, we are addicted to condiments. Although British food has become a lot more diverse and flavoursome in recent years, our love of adding a dollop of sauce to our dinner means this is a huge growth area for supermarkets,” The Daily Express quoted Ged Futter, of Asda, as saying.
“With our developing taste buds and desire for all things spicy, it’s no surprise that our shoppers are dumping the salad cream and brown sauce for more exotic condiments to get the taste buds, and home-cooked meals, tingling,” added Futter. (ANI)
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Tags: asda, back seat, british food, britons, condiments, daily express, dollop, english food, home cooked meals, hot paste, indian chutney, mango chutney, mayonnaise, mint sauce, retail experts, salad cream, sept 27, supermarkets, taste buds, vinegar