Amitabh Bachchan to launch second perfume line

January 20th, 2009 - 12:15 am ICT by IANS  

Amitabh BachchanNew Delhi, Jan 19 (IANS) Bollywood star Amitabh Bachchan is to spray yet another whiff of fragrance with the launch of his second perfume line.Amitabh’s new cologne will be launched by the makers of his first signature perfume, French brand Lomani.

“It was delightful to meet up with old friends and colleagues who had worked on the earlier (perfume line),” the Bollywood star wrote on his blog Monday.

Amitabh met the perfume makers in Paris Jan 15.

“Early morning meetings with the perfume people. New fragrance, new marketing and fresh plans all worked out. Would want to launch (the new perfume line) within 7-9 months. That’s how long it takes to prepare (the) flavour and design,” Amitabh said.

Lomani introduced in 2002 a floral-spicy blend named after the star - Amitabh. B Pour Homme (for men) and Amitabh. B Pour Femme (for women) that was an instant hit at the market.

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