Revisit ‘chills and thrills’ in books storesJanuary 29th, 2009 - 7:36 pm ICT by IANS
New Delhi, Jan 29 (IANS) For all those booklovers waiting to unearth a mystery or thriller classic in a book-store maze, HarperCollins India offers a month long Chills and Thrills Festival ‘09 starting Feb 1.“Chills and Thrills Festival ‘09 will promote the writings of evergreen thriller specialists Agatha Christie and Sydney Sheldon, challenger to Dan Brown’s crown Sam Bourne, Michael Crichton, Jack Higgins, Alistair MacLean, and military writer Mukul Deva to name a few,” Lipika Bhushan, marketing manager for Harper Collins India said.
“Readers can walk into their preferred bookstore and find their favourite author in the dedicated chills and thrills section in the store. They can also take with them memorabilia along with copies of their favourite book,” Bhushan added.
As part of the festival, customers can avail special offers and theme-based souvenirs like key chains, compass and wooden pens.
The publication house will also hold an online contest on Agatha Christie and schedule book readings by Mukul Deva on his books “Salim Must Die” and “Lashkar” in cities across India.
The festival will be on at all book stores where HarperCollins India is a supplier including big bookstore chains like Oxford, Crosswords, Teksons, Landmark, Midland and Om.