Leading advertising institute to open centres in UAE
July 9th, 2009 - 7:17 pm ICT by IANS ( Leave a comment )New Delhi, July 9 (IANS) On the lines of the Indian Institute of Management (IIM)-Calcutta, which launched a business programme through video conferencing, the Mudra Institute of Communications (MICA) has announced the setting up of four centres in the UAE and 50 across India to teach research and analytical skills, through the same method.
Open to undergraduates, graduates and even professionals, the certificate programme will enable one to be absorbed in all research based, data analysis and marketing research industries like BPO, knowledge process outsourcing (KPO) and so on.
Anamika Paul, admission coordinator of the institute, said: “The programme is structured to develop analytical skills and enhance capability of assessing various data and interpret the results which can thus be used to develop strategies and marketing strategy.”
Stressing that the approach will be practical based and non-technical, Paul said that classes will be conducted through video conferencing.
“Vina Vani, a senior faculty member, is the programme director, Although it will be conducted through video conferencing, the programme will be highly interactive, with case presentations, group discussions, individual feedback, interactive sessions and a five day workshop in the MICA campus,” Paul said.
After completion of the one-year course, MICA will provide placements for the students.
“There will be 50 centres for these courses in the country - ranging from the metros like Delhi, Mumbai and Chennai to Patna, Bokaro and Bhubaneshwar. In the UAE, there will be two centres in Sharjah and Dubai each,” she added.
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