Netflix Jazzing Up Its Service With Several Enhancements

October 21st, 2010 - 9:29 pm ICT by GD  

By Ranjan Bhaduri
NetflixOct 21, (THAINDIAN NEWS) It seems that Netflix is hell bent on jazzing up its service to take on its rivals and newcomers in the segment. It recently announced that it will introduce disc-free online TV shows and movies to popular consoles like the PS3 of Sony and Wii of Nintendo. Reed Hastings who is the CEO of Netflix said in an interview that it will offer more flexibility to the Wii users and more people will get attracted to the services offered by Netflix. The plans will be made available to the subscribers who are willing to pay at least $9 a month or more.

Apart from the games, the streaming service will also be made available for the computers and wireless portable web access devices including iPad. The newly unveiled Netflix app can be downloaded by the subscribers for free with their Wiimote. The consumers are required to sign up for any of the available plans to stream the content from Netflix on any device.

Netflix is also revamping the streaming service in other ways. The service now comes with enhanced Dolby Digital Plus surround. The standard claims to enhance the quality of sound with higher bitrates even though it is a lossy codec. What it means is that the customers who have to rent media content and movies online from Netflix can expect significant improvement in their aural experience. This is the first time that Netflix is using its first surround codec. The first device to add support for the Dolby Digital Plus standard is the PS3 console from Sony. The standard is now supported by a number of media players and top notch smart phones.

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