Kindle Sells Out Despite Skepticism

November 24th, 2007 - 12:49 am ICT by admin  

The question over demand for a new e-book reader has been answered.’s Kindle reader, just announced November 19, has sold out in the face of critics, skeptics and other nay sayers.’s Web site indicates “due to heavy customer demand, Kindle is temporarily sold out. Because we ship Kindles on a first-come, first-served basis, order now to reserve your place in line.” The Web page indicates the Kindle will be back in stock on December 5, at a retail price of $399 with free two-day shipping.

It’s a promising start for what Amazon hopes will spark a Book 2.0 revolution. But what will it take to bring the Kindle from the early adopter phase to the mainstream mass market. In other words, what factors will lead to a true Book 2.0 revolution in which the Kindle is the superstar?

Keen on Kindle

Kindle’s features include paperback-size dimensions, being able to change font size into an instant large-type edition, and the ability to hold several shelves’ worth of books, plus hundreds more on a memory card and a limitless amount in virtual library stacks maintained by Amazon. The device is not just for books: Users can subscribe to newspapers, including the New York Times, and magazines as well. worked on developing the Kindle for three years before introducing its attempt to usher in the next era of book publishing to the masses. The Kindle is a perpetually connected Internet device that comes automatically configured to connect to the Kindle Store through Sprint’s EVDO network. That means users do not need to be near a Wi-Fi hotspot to gain access. And there is no monthly fee for access to the wireless service.

THe Kindle Store offers the same shopping experience that customers are accustomed to, including customer reviews, personalized recommendations, and 1-Click purchasing. Additionally, Kindle…

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