Greenpace Ranks Big Tech Companies

November 29th, 2007 - 1:16 am ICT by admin  

On Tuesday, Greenpeace released the sixth edition of its Guide to Greener Electronics. The latest report, which includes televisions and video games, ranks consumer electronics companies on the basis of how they deal with two issues: corporate recycling and removing toxic chemicals from their products.

According to Greenpeace, Microsoft, Nintendo, Philips, and Sharp rank at the bottom of the list of environmental performance. Nintendo is the first company to score zero out of a possible 10 points. Philips and Microsoft scored only 2 and 2.7, respectively.

“While it’s encouraging to see Sharp and Microsoft providing timelines for the complete elimination of vinyl plastic and all brominated flame retardants across their entire product range, makers of TVs and computer games have a long way to go,” said Iza Kruszewska, toxics campaigner at Greenpeace International.

The Green Police

The new edition of the quarterly guide reveals changes at the top of the ranking. Sony Ericsson has taken over the top spot from Nokia while Samsung and Sony have surged ahead to occupy second and third positions.

However, Nokia, Motorola, and Sony Ericsson each received penalty points for not fully honoring their own recycling take-back policies in the Philippines, Thailand, Argentina, Russia, and India. As a result, Nokia falls from top position to ninth and Motorola drops from ninth position to fourteenth.

“Companies shouldn’t be under any illusions that Greenpeace won’t check up on their claims of green greatness,” warned Kruszewska. Greenpeace tested implementation of product take-back programs in the U.S., the Philippines, Thailand, Argentina, Russia, and India.

Show Me the Green

Apple, Panasonic, Samsung, Sharp, Sony, and Toshiba recently indicated that they now produce PCs, LCD panels, camcorders, and digital cameras — or at least major components of these items — free of vinyl plastics or brominated flame retardants.

Firms that have improved their ranking in the Greenpeace…

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