innovative marketing

‘Kya Super Kool…’ earns Rs.7.12 crore on opening day


July 28th, 2012 - 7:08 pm ICT by IANS
New Delhi, July 28 (IANS) Ekta Kapoor is happy with 'gaalis' (criticism) and 'taalis' (applause) for "Kyaa Super Kool Hain Hum", which has drawn a decent response at the ... Read more...

Posted in Entertainment |

‘Films and marketing plans should be conceived together’


February 28th, 2012 - 2:09 pm ICT by IANS
Mumbai, Feb 28 (IANS) Innovative marketing is must for a film's success, feels Mahesh Bhatt who launched the music of his next project "Blood Money" on a yacht out at ... Read more...

Posted in Entertainment |

B-school students to design ‘Barfi!’ marketing campaign


February 3rd, 2012 - 8:10 pm ICT by IANS
New Delhi, Feb 3 (IANS) Innovative marketing has become an integral part of film promotions nowadays and UTV Motion Pictures carries forward the trend by roping in B-school students ... Read more...

Posted in Entertainment |

‘Bhindi Baazaar Inc’ to now release June 17


June 2nd, 2011 - 3:24 pm ICT by IANS
Mumbai, June 2 (IANS) Britain-based Indian producer Karan Arora has once again pushed back the release of his film "Bhindi Baazaar Inc". It will now hit the screens June ... Read more...

Posted in Entertainment |

Promos move on - using autos, cabs to steer a hit (With Images)


May 10th, 2011 - 2:31 pm ICT by IANS
New Delhi, May 10 (IANS) It's advertising on the move, as clever and gimmicky as they come. Buses are passe and producers are now hitching a ride on Mumbai ... Read more...

Posted in Entertainment |

Handicrafts exports recorded a growth of 18 percent: Maran


February 4th, 2011 - 10:02 pm ICT by ANI
New Delhi, Feb 4 (ANI): Union Textile Minister Dayanidhi Maran on Friday said that the handicrafts exports have recorded a growth of 18 percent and reached Rs.8614 crore till January 2011.Inaugurating International ... Read more...

Posted in National |

Kerala Tourism sweeps PATA travel awards


February 4th, 2011 - 6:56 pm ICT by IANS
New Delhi, Feb 4 (IANS) Kerala Tourism walked away with four of the top honours at the Pacific Asia Travel Association (PATA) Awards 2011 for outstanding achievement.The awards were announced in Bangkok ... Read more...

Posted in Environment |

Two more national level awards for Pune-based business school


January 31st, 2011 - 7:10 pm ICT by ANI
Pune, Jan.31 (ANI): When it rains, it pours. The results of STAR NEWS National B-School Award for 'B-School with Excellent Industry Interface' and DNA and Stars of the Industry Group Award for ... Read more...

Posted in Business |

Audi India to launch new models, ramp up network


January 17th, 2011 - 6:10 pm ICT by IANS
Chennai, Jan 17 (IANS) Buoyed by increasing sales in India, German luxury car maker Audi said Monday that it will launch new models, add more distribution points and invest in brand building ... Read more...

Posted in Business |

Buy computer cartridge, get two kg onion free


December 26th, 2010 - 10:19 am ICT by IANS
Kolkata, Dec 26 (IANS) While onion prices are bringing tears in the eyes of customers, a computer accessories outlet in Kolkata is giving away the bulb as freebies to romp up its ... Read more...

Posted in Health Science |

Jet Airways reports rise in number of flyers


November 23rd, 2010 - 7:59 pm ICT by IANS
Mumbai, Nov 23 (IANS) Private air carrier Jet Airways reported an 18.1 percent rise in its international passenger numbers for the month of October, a statement said Tuesday."Strategic code-shares and innovative ... Read more...

Posted in Business |

GOD FATHER TRIOLOGY ON ZEE STUDIO - OFFERS YOU MOVIES, YOU CANNOT REFUSE


August 20th, 2010 - 12:25 pm ICT by Sampurn Wire
August 20, 2010 (Sampurn Wire):Continuing its Godfather Saturday's property, Zee Studio will showcase Godfather II on 21st Aug 9pm and Godfather III on 28th Aug 9pmAn innovative marketing campaign is being ... Read more...

Posted in Entertainment |

Ushers In Popular Multiplex To Be Decked Up In 70s Get-Up To Promote Once Upon A Time In Mumbaai


July 10th, 2010 - 4:43 pm ICT by Sampurn Wire
July 10, 2010 (Sampurn Wire): Ekta Kapoor partners with a leading multiplex for the promotion of her forthcoming film Once Upon A Time In Mumbaai.Seen through the eyes of a police ... Read more...

Posted in Entertainment |

Star cast of horror film CLICK launches House of Horror!


February 16th, 2010 - 5:15 pm ICT by Sampurn Wire
February 16, 2010 (Sampurn Wire): Horrorscope...We mean world famous "House of Horror' (HoH), is back courtesy entrepreneur Satish Reddy adding to his chain of "House of Horror' centers in India and ... Read more...

Posted in Entertainment |

Consumer goods firms get makeover to blend with changing times (Flashback 2009)


December 28th, 2009 - 4:02 pm ICT by IANS
By Krishna Mukherjee New Delhi, Dec 28 (IANS) Whether it was Onida's horned devil or Hindustan Unilever's Liril girls, 2009 saw consumer goods firms bid farewell to iconic brand ambassadors, looking for more ... Read more...

Posted in Business |

Foodies Get Richer With McDonald’s Monopoly Game


October 27th, 2009 - 10:20 pm ICT by GD
Oct 27, (THAINDIAN NEWS) Like every year the McDonald Monopoly game this year is being played across the world with much enthusiasm as people are increasingly going to its outlet to collect ... Read more...

Posted in World News |

Shahrukh Khan to market his latest flick ”Billu” in his own style


February 12th, 2009 - 5:11 pm ICT by ANI
Mumbai, Feb 12 (ANI): Bollywood actor Shahrukh Khan has said that he would promote his upcoming film ''Billu'' in his own style and not to imitate anybody else''s marketing strategy Khan is ... Read more...

Posted in Entertainment |

India set to become manufacturing hub of luxury brands


July 27th, 2008 - 1:29 pm ICT by IANS
New Delhi, July 27 (IANS) With disposable incomes increasing in India, the country is poised to become a manufacturing hub for global luxury brands over the next five years, a report to ... Read more...

Posted in Business |

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