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Carrying Victoria’s Secret bags makes women feel sexy


September 24th, 2010 - 4:36 pm ICT by ANI
Washington, Sep 24 (ANI): Victoria's Secret shopping bag is not only used to transporting thongs and push-up bras, but women also love using it for storing lunch as well grocery. And now ... Read more...

Posted in Entertainment |

Ovulating women unconsciously buy sexier clothes


August 5th, 2010 - 11:45 am ICT by ANI
Washington, Aug 5 (ANI): Don't be surprised if the woman in your life has suddenly started buying sexy dresses. It probably just means she's ovulating.That's the conclusion of a new University of ... Read more...

Posted in Health Science |

Flooring can affect how consumers make purchase decisions


June 4th, 2010 - 3:18 pm ICT by ANI
Washington, June 4 (ANI): The way people judge products may be influenced by the ground beneath them, says a new study.In the study, authors Joan Meyers-Levy, a professor of marketing at the ... Read more...

Posted in Business |

When status on the mind, people forgo luxury for green products


March 18th, 2010 - 2:34 pm ICT by ANI
Washington, Mar 16 (ANI): People will choose a more environmentally friendly product over one with more comfortable features in order to improve their own reputations, claims a researcher."Green purchases are often motivated ... Read more...

Posted in Life Style |

Thinking of variety is the best solution to satiation blues


May 20th, 2009 - 4:55 pm ICT by ANI
Washington, May 20 (ANI): Sick of eating chocolates, playing the same computer game or hearing the same song again and again? Well, then the only way to come over such satiation is ... Read more...

Posted in Health Science |

Satiated? Think of variety


May 20th, 2009 - 3:33 pm ICT by IANS
Washington, May 20 (IANS) Have you ever been sick of pizza, playing the same computer game, or visiting the same bookshop? Joseph Redden, professor of marketing at the University of Minnesota's (U-M) ... Read more...

Posted in Business |

Fear makes you go with the herd, lust makes you go it alone (Lead)


March 24th, 2009 - 1:05 pm ICT by IANS
Washington, March 24 (IANS) If you are afraid, you are likely to go with the herd; if you are lustful, though, you are more likely to go it alone, a new study ... Read more...

Posted in Business |

Primal emotions like fear or romance override herd mentality


March 24th, 2009 - 11:47 am ICT by IANS
Washington, March 24 (IANS) Primal emotions like fear or romance override herd mentality, which is what governs people otherwise, especially when it comes to making choices. Advertisers have taken advantage of the herd ... Read more...

Posted in Business |

Romance, fear could make you change your mind


March 24th, 2009 - 11:31 am ICT by ANI
Washington, Mar 24 (ANI): Feeling scared or amorous can greatly change the way people make decisions, claims a new study.According to Vladas Griskevicius, professor of marketing at the University of Minnesota''s ... Read more...

Posted in Health Science |

For men, fight for status is fighting for genes: researchers


December 9th, 2008 - 2:32 pm ICT by IANS
Washington, Dec 9 (IANS) For men, fighting for status is akin to fighting for the survival of their genes, and typically equals sex and the search for better quality partners, say researchers.The ... Read more...

Posted in Uncategorized |

Aggressive behaviour is all about status and sex


December 9th, 2008 - 2:16 pm ICT by ANI
Washington, Dec 9 (ANI): You must have seen people getting enraged and taking up the biggest of fights after the most trivial of things without any reason after all. But now, ... Read more...

Posted in National |

Corporate culture, the most important factor in driving innovation


November 19th, 2008 - 6:43 pm ICT by ANI
Washington, Nov 19 (ANI): For any firms, innovation is an integral part of growth and success, and corporate culture is the most important factor in driving the advancement, according to a ... Read more...

Posted in National |

Proper display does boost products sales


October 16th, 2008 - 5:27 pm ICT by ANI
Washington, Oct 16 (ANI): A set of trendy new coffee mugs displayed on a wooden table would have a greater impact on consumers perception of the product than those displayed on ... Read more...

Posted in National |

Bilingual Hindi-English ads make most impact in Indian markets


September 18th, 2008 - 5:25 pm ICT by ANI
Washington, Sept 18 (ANI): Advertisements in Hindi are more appealing to the Indian audience as it gives them a sense of belongingness than the ones in English, which are in contrast, ... Read more...

Posted in National |

How Hillarys exit might have boosted Obamas chances of victory


August 12th, 2008 - 4:59 pm ICT by ANI
Washington, August 12 (ANI): Hillary Clintons exit from the presidential race may have consolidated Barack Obamas chances of becoming U.S. President, suggests a new study by an Indian-origin researcher. Akshay Rao ... Read more...

Posted in Entertainment |

Materialism in kids and adolescents linked to self-esteem


November 26th, 2007 - 6:54 pm ICT by admin
Washington, Nov 26 (ANI): A new study has revealed that a young persons level of materialism is linked to their self-esteem.Factors responsible for increasing materialism in kids include peer pressure, targeted marketing ... Read more...

Posted in Health Science |

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