London Olympics motto ‘Inspire a generation’ unveiledApril 18th, 2012 - 9:59 pm ICT by IANS
London, April 18 (IANS) With 100 days to go for the opening ceremony of the 2012 London Olympics, chairman of the Games organising committee Lord Sebastian Coe unveiled the motto “Inspire a generation” at an impressive ceremony at Kew Gardens here Wednesday.
“Every one of those individual performances will create a symphony of inspiration that will create lasting change,” said Coe, the chairman of the London 2012 organising committee, Locog.
The organising committee also announced that the high points of the opening ceremony July 27 will be the flypast by Red Arrows over Belfast, Cardiff, Edinburgh and London.
The latest set of giant Olympic rings to grace London were also unveiled at Kew, planted underneath the Heathrow flight path. Forty “Coubertin Oaks” are to be planted across the country, named after the founder of the modern Games, reports the Guardian.
The Games will be beamed over 22 sites throughout the United Kingdom on 69 giant screens to an estimated 500,000 viewers. They programme will also feature “have a go” on Olympic sports.
The culture secretary, Jeremy Hunt, stated that the government was “absolutely committed” to honouring the legacy promises made by Coe in 2005 to secure the Games, including inspiring more young people to get involved in sport.
“My job is to underline to the people of Britain just why this is all worth it. The first is the enormous effort that has been made to make sure this is everyone’s Games,” he said.
“The other reason is the economic legacy. The regeneration of Stratford simply wouldn’t have happened without the Olympics and it’s something we’re all incredibly proud of. It will also boost investment and tourism in Britain.”
Hunt has been going around the globe to push the government’s £100m; Great Britain campaign to attract investment and promote tourism.
A BBC poll found 64 percent of taxpayers thought the Olympics had cost too much while another survey by the Evening Standard found the population of the capital roughly split on whether they were looking forward to the Games. In the country as a whole, 53% said they weren’t interested, against 45% who said they were.
Organisers said they were relaxed about the findings, expecting excitement to build when the torch relay begins next month. Coe claimed 9 million people would line the route of the 70-day relay and pointed to the “economic dividend” that had already been delivered.
Hunt said it was too early to judge. “The right time to ask people whether it has been worth it is after the event when they have seen how spectacular it is going to be,” he said.
Coe said the newly unveiled motto reflected the promises made in 2005 and captured the “heartbeat” and “the very DNA” of the organisation.
Previous Olympic mottos include “Share the spirit” for Sydney in 2000, “Welcome home” for Athens in 2004 and “One world, one dream” for Beijing in 2008.
- 2012 Olympic torch lit in Ancient Olympia - May 10, 2012
- Olympic flame lit in Greece (Lead) - May 10, 2012
- Paralympic torch and relay route unveiled - Mar 01, 2012
- London 2012 organizers confirm route for Olympic Flame - Mar 19, 2012
- 2012 London Olympics torch relay to pass through 1,000 places - Nov 07, 2011
- We want to maximise benefits from Olympic Games: Cameron - Jan 10, 2012
- Beckham, five young guns to bring Olympic Flame to UK - May 16, 2012
- First torchbearer for Olympic torch relay announced - May 11, 2012
- London Olympics uniforms unveiled - Nov 23, 2011
- Seb Cole promises London will not become 'siege city' during Games - Dec 29, 2011
- School children create largest human London 2012 Logo - Apr 25, 2012
- London Olympics 500-day countdown clock unveiled - Mar 15, 2011
- Increase in 2012 Olympics budget is investment for London's future: Coe - Dec 12, 2011
- Sebastian Coe dismisses concerns over security of London 2012 - Dec 10, 2011
- Olympics ethics panel commissioner quits over Dow sponsorship (Lead) - Jan 26, 2012
Tags: 2012 london olympics, bbc poll, britain campaign, coubertin, culture secretary, economic legacy, flypast, giant screens, heathrow flight path, impressive ceremony, jeremy hunt, kew gardens, london 2012, lord sebastian coe, modern games, olympic rings, olympic sports, opening ceremony, red arrows, s games