IPL to be shown live on YouTube
January 21st, 2010 - 1:05 pm ICT by ANI ( Leave a comment )London, Jan.21 (ANI): Internet search giant Google has announced it will stream all Indian Premier League cricket matches live via its YouTube video-sharing website.Under the terms of the agreement, Google will have exclusive online rights over the contents for two years.
Both Google and the Indian Premier League (IPL) will share revenues from sponsorships and advertising jointly.
Google says it is the first time that it is live streaming a cricket tournament, which starts on 12 March.
“We are thrilled to have the IPL as our global partner,” said Shailesh Rao, a senior manager of Google India.
The third edition of the popular T20 tournament, featuring the world’s top players in eight teams owned by rich businessmen and Bollywood stars, has attracted much media attention.
“This unique initiative by IPL to partner Google India will give the league a global reach on a single distribution platform,” IPL Chairman Lalit Modi said. (ANI)
- You tube unveils live broadcasting service - Apr 12, 2011
- IPL semis, final live on YouTube for US fans - Apr 20, 2010
- 36 hours of videos uploaded on YouTube every minute - Feb 16, 2011
- Modi using IPL vision to project India's global power status - Mar 12, 2010
- YouTube to show British royal wedding live - Apr 20, 2011
- Deccan Chargers, Kolkata Knight Riders to lock horns in IPL-3 opener - Mar 12, 2010
- IPL to reach US in next 18 months - Jan 18, 2010
- Sharad Pawar to skip IPL-3 opening ceremony - Mar 12, 2010
- Gaga becomes 1st musician to attract over 1bn video views on YouTube - Oct 26, 2010
- YouTube increases video upload limit to 15 minutes - Aug 01, 2010
- Support Anna at IPL matches: Lalit Modi - Apr 08, 2011
- Co-founder of YouTube steps down as CEO - Oct 30, 2010
- Modi's influence on IPL comparable to Packer's on World Series Cricket - Mar 27, 2010
- Google, O-Zone tie up to provide free Wi-Fi access - Jan 12, 2012
- Tracking IPL's treasurechest: Modi under scanner - Apr 19, 2010
Tags: bollywood stars, cricket matches, cricket tournament, distribution platform, global partner, global reach, google, internet search, jan 21, lalit, league cricket, london jan, media attention, modi, partner google, premier league, rich businessmen, sponsorships, video sharing website, youtube video