While little girls feel incomplete without having a Barbie doll adult women constantly strive to be like her.

The fashion model who has been a rage the world over for her iconic style turns 50 in some days from now, but she has not aged. She still has skin to die for, the body any woman would kill for and now she even has a tattoo. But her brand new avatar is not all that popular this time.

Mattel’s new offering is a Barbie doll covered in tattoos. She’ll be called “Totally Styli Tattoos Barbie” and will hit the market in spring. In keeping with the Barbie tradition, the doll will come with tattoo stickers that can be put anywhere a little girl wants to place them on the doll. Some adults view this as inappropriate for their children.

Jenn Alcayaga said confirming this, “I think it’s attracting kids too young that want to expose parts of body to show off tattoos” while another potential customer Beth Kirkpatrick backed off saying, “I guess I’m old school. That would not fly. I would not buy that for my granddaughters.”

According to collectors this is not the first time that Mattel has tread the red line. In 1999 the “Generation Girl” series went under fire because one had a nose ring and another had an ankle tattoo, for the first time. In 1995 Teacher Barbie was recalled because she was not wearing panties. In 2002 again Mattel released a pregnant Midge doll. The best friend of Barbie was pregnant and on opening her stomach a baby would pop out. Complaints poured in and stores like Wal-Mart were forced to stop sales of the pregnant Midge.