McDonald’s reducing its priceFebruary 5th, 2009 - 4:05 pm ICT by Amrit Rashmisrisethi
In China, McDonald’s have cut about 40 per cent of prices, the company said and even fifty per cent of its products are currently selling at the same level as 10 years ago or lower.
Popular items with a downsized price include Filet-O-Fish, Double Cheeseburger, McNuggets, McPuff and the new Mala Pork Burger.A growing number of Chinese restaurants and shops are reducing prices.
Chief Executive Jim Skinner said late last year that the company was well positioned in the face of recession, because people would think twice about where to spend money when going out for food.
The company also reaffirmed plans to open 175 restaurants and hire around 10,000 staff in China this year. Currently it operates 1,050 restaurants and hires more than 60,000 staff in China.
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Tags: 10 years, chief executive, china, chinese restaurants, double cheeseburger, economic growth, fish, food chain, global financial crisis, jim skinner, junk food, mcdonald, money, new mala, popular items, pork burger, recession