Washington, August 2 (ANI): A new Web advertisement released by U.S. presidential candidate John McCain’’s campaign compares his competitor Barack Obama to Charlton Heston’’s movie character Moses.

The ad seeks to portray what it says is Obamas smugness and false regal perception with a new comparison to Charlton Hestons famous Hollywood version of the biblical character.

It begins with narrators voice referring to Obama as The One, the nickname McCain aides are using for their opponent and the aura around him.

The ad even contains sound bites from Obama.

The Obama campaign has criticised the ad, and accused McCain of juvenile antics.

McCain, however, insists that he was running a respectful campaign, and brushed off complaints from critics and even some supporters that his tone had taken a sharply negative turn of late.

Since the new ad was not set for broadcast on any TV stations, the campaign was counting on it to attract viewers by circulating broadly on the Web.

In the advertisement, when the Red Sea parts under Hestons outstretched hand, there emerges the Obama campaigns version of the presidential seal, which it abandoned after a brief appearance on the campaign trail.

Its downright sad that on a day when we learned that 51,000 Americans lost their jobs, a candidate for the presidency is spending all of his time and the powerful platform he has on these sorts of juvenile antics, foxnews.com quoted Obama spokesman Hari Sevugan as saying.

Defending the ads, McCain said: I dont think our campaign isnt negative in the slightest. We think its got a lot of humor in it, were having fun and enjoying it. Well continue to fight and scrap all the way to November 4. (ANI)