UniFirst CEO Appears On “Undercover Boss”January 10th, 2011 - 8:49 pm ICT by GD
By Meena Kar
Jan 10, (THAINDIAN NEWS) “Undercover Boss”, Season 2 Episode 13 was shown yesterday, at 10p.m on CBS television Network. This episode brought in Ronald Croatti, the President and CEO of UniFirst, one of the country’s biggest producers of uniforms and work-wear. In the episode he has been shown to don a “hippie” look, all throughout his undercover mission. Since the format of the show incorporates CEOs of any reputed organization to work in disguise as an entry-level employee of the same organization, Ronald Croatti also met with the same fate.
As the show kicked off, it showed UniFirst CEO donning a giant wig and a mustache so that the other employees do not get to recognize him. This episode of “Undercover Boss” saw Ronald Croatti face a good deal of trouble with manual labor. He found himself struggling to keep up with the pace of the assembly line, that was moving pretty fast for him. He almost injured himself when he tried loading on of the washing machines of the company. He was also seen to perform other tasks which seem to be pretty laborious to him. Nevertheless, he was a nice man and was very touched by the efforts of his employees.
“UniFirst” CEO, Ronald Croatti was seen to face troubles when he tried to stitch the patches of the names on the shirts of the employees. In another case he had terrible problems in folding aprons. On one occasion, he becomes very slow in putting the transparent covering over the uniforms. Along with these, he even met some of his employees personally and found out about them. It could be said that the show was very entertaining and that it brought about the reality of a company in front of its President.
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Tags: aprons, assembly line, boss, cbs, cbs television network, ceo, ceos, disguise, episode 13, fate, hippie, kar, meena, mustache, nice man, undercover mission, unifirst, uniforms, washing machines, wig