This Friday, all eyes on PAYING GUESTSJune 19th, 2009 - 6:25 am ICT by Sampurn Wire
By Joginder Tuteja
Ok, so Bollywood is still not smiling even though the producers have called off the strike. Last week’s two releases, KAL KISSNE DEKHA as well as ZOR LAGAA KE HAIYA have failed at the box office, hence breaking hearts of quite a few out there who believed that Bollywood draught will finally be over, what with at least the Jackky Bhagnani starrer expected to take a good start at the box office.
However, that didn’t quite happen and as is the adage - Bollywood never sleeps, it only moves on to the next Friday. So here we are, staring at yet another Friday, and curiously looking forward to what it has to offer this time around. Four movies release today - PAYING GUESTS, LET’S DANCE, HUM PHIRR MILEINGE and RAFTAAR. Let’s talk about the box office prospects of each of these four films.
Frankly, the only film which is expected to take at least a face saving start at the box office is Subhash Ghai production PAYING GUESTS. Though promotion of this multi star-cast affair (featuring the likes of Shreyas Talpade, Ashish Chaudhary, Vatsal Sheth, Javed Jaffrey, Celina Jaitley, Neha Dhupia, Riya Sen, Sayali Bhagat, Johnny Lever) has left a lot to be desired, this is still the best bet for the audience as far as entertainment quotient is concerned. If audiences have accepted movies like GOLMAAL, GOLMAAL RETURNS, DHAMAAL, APNA SAPNA MONEY MONEY and many of it’s ilk then there is no reason why PAYING GUESTS should not find a place in their hearts.
Yes, there has been an overdose of comedy films during last couple of years and quite a few of them haven’t really succeeded at the box office. But still, PAYING GUESTS appears to be a safe outing and it can be assumed that for the film starved junta, it should have good entertainment to offer. The opening shows aren’t expected to boast of more than 30%-40% occupancy but by end of the first day, the film should easily cross the 50% mark. From there on, word of mouth should do the trick.
This brings one to the other three releases of the week - LET’S DANCE, HUM PHIRR MILEINGE and RAFTAAR. None of these films is getting a major release with LET’S DANCE still being better of the lot. A movie starring primarily newcomers, this movie with dance as it’s central theme has seen some decent promotion coming it’s way but not good enough to warrant a flow of audience in the opening shows of the week. A kind of movie that doesn’t have in it to take a huge opening and would mainly rely upon reviews to entice audience.
The other two movies of the week, HUM PHIRR MILEINGE and RAFTAAR, can’t even take solace from this factor. HUM PHIRR MILEINGE is a small time film starring Sarvar Ahuja which was earlier titled HUM PHIRR MILEIN NA MILEIN. The songs from the film were on air around 6 months back and though the promotion was hardly impressive, an aborted campaign didn’t help it’s cause. Seeing a patchy release, the film is expected to go completely unnoticed. As for the fourth release of the week, RAFTAAR, it is yet another small time film starring newcomers that doesn’t quite boast of A-Grade standards. It would be a surprise if the film sees a release outside Mumbai.
- Despite NEW YORK, disasters continue to dominate - Jul 02, 2009
- Law Of Averages Hits Ajay Devgn - Oct 29, 2010
- KKD, ZLKH add on to long list of 2009 flops - Jun 18, 2009
- TV no longer the idiot box: Madhur Bhandarkar ( Movie Snippets) - May 06, 2012
- I'm sad if a good film flops: Tusshar Kapoor - Jul 21, 2012
- Golmaal 3 Movie Preview : The Crazy Gang Back Again - Nov 04, 2010
- Aishwarya Or Kareena - Who Will Be Audience's Favorite This Diwali? - Nov 01, 2010
- Movie Review: Milenge Milenge (2010) - Jul 09, 2010
- Golmaal 3 Off To A Flying Start! - Nov 10, 2010
- Cover Story : Disasters pile up; no respite for Bollywood - Jun 24, 2009
- Children should stay away from 'Kyaa Super Kool Hain Hum' - Jun 27, 2012
- Four good films and profits - Bollywood gets 2011 kickstart - Jan 24, 2011
- Bollywood badshahs: 40-plus and reigning (Feature) - Jul 28, 2011
- Rohit Shetty feels the 100-crore pressure - Jul 25, 2012
- Flurry of new releases before biggies strike - Aug 28, 2010
Tags: adage, ashish chaudhary, best bet, breaking hearts, celina jaitley, comedy films, draught, four films, joginder, johnny lever, money money, multi star, neha dhupia, next friday, quotient, riya sen, sayali bhagat, Shreyas Talpade, vatsal sheth, word of mouth