The King Khan conquers Bollywood and the small screenJuly 15th, 2008 - 12:26 pm ICT by Amrit Rashmisrisethi
“The King Khan” who left everyone behind in the Bollywood business , Shah Rukh Khan’s ‘Red Chillies Entertainment’ has just joined ventured a partnership with the ‘ Bag Films’ the associate Rajiv Shukla and also to venture to provide in the television content , in the dramas based on Rajiv Shukla’s entertainment channel ‘E24′.
Khan’s first production company “Dreamz Unlimited ” with Juhi Chawla and director Aziz Mirza , 1999. In 2004, SRK set up a production company called “Red Chillies Entertainment” where he produced the film “Main Hoon Na” and was a hit in the box office.In 2008, The Red Chillies Entertainment became the owner of Kolkata Knight Riders in the BCCI backed IPL cricket league.
On April 25, 2008, Khan started to host a game show Kya Aap Paanchvi Pass Se Tez Hain?, the Indian version of Are You Smarter Than a 5th Grader?
According to the report, The Khan also sealed a deal with Shukla’s wife, Anuradha Prasad , the chief of ” Bag Films”. SRK not only produces a film, currently to produce TV shows also.
SRK, has learnt a lot about the dynamics of how television works and wants to apply the knowledge into work. It is learnt that the Shuklas, who are very close to SRK convinced him to venture into TV production.
Industry insiders did not deny the possibility of SRK himself being a part of his TV productions.
Shah Rukh and Gauri have reportedly invested money and acquired a 10 per cent stake in BAG’s ‘Glamour’ already and are working towards making their association with BAG stronger.