Switzerland, Bollywood’s favourite destination
July 18th, 2010 - 2:12 pm ICT by ANILondon, July 18 (ANI): For years, picturesque Switzerland has been a favourite destination for directors and producers in Bollywood.
Filmmaker Yash Chopra is a self-professed romantic who has made a point of including in virtually all his films scenes shot on location in Switzerland’s high Alpine meadows, around its serene lakes, and in its charming towns and cities to convey an ideal of sunshine, happiness and tranquillity.
In the process, they have created an enormous curiosity about things Swiss in middle-class Indians, who are now earning enough to search here for their dreams, reports the Scotsman.
Swiss tourism officials and their Indian counterparts are now capitalising on this obsession.
The number of nights spent by Indian tourists, who come mostly in summer (few ski), has doubled in the past decade to 325,000. (ANI)
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- Solang has great snow, but lacks professional touch: Skiers - Feb 29, 2012
- Ratan Tata gets Swiss Ambassador's award - Oct 17, 2011
- Solang Valley, India's newest destination for adventure sports(With Image) - Feb 18, 2012
- After films, Indian TV show to be shot in Switzerland - Apr 19, 2011
- Spain seeks to ride success of "Zindagi Na.." to attract Indians - Jul 24, 2011
- Snow-clad slopes make Manali a skiers' paradise - Feb 23, 2011
- 'Year of Water' to greet Indian tourists in Switzerland - Jan 24, 2012
- Swiss made Truxor machines set to clean Dal Lake - Jul 22, 2010
- 'Indian, Chinese tourists prefer Switzerland' - Jan 17, 2011
- 'Bollywood can help save environment in the Alps' - Jan 27, 2010
- Winter tourism blamed for mountain bird decline - Jan 12, 2011
- 22 children die in Switzerland accident (Second Lead) - Mar 14, 2012
- Migratory birds feel at home in Keetham Lake - Jan 23, 2011
Tags: alpine meadows, bollywood, charming towns, curiosity, decade, destination london, dreams, filmmaker, indian counterparts, indian tourists, indians, obsession, producers, serene lakes, sunshine happiness, swiss tourism, tourism officials, towns and cities, tranquillity, yash chopra
