Thaindian News

By Meena Kar
Nov 25, (THAINDIAN NEWS) The toy of the season is not some high-end gadget but a small squishy items that come in small bubbles. Bill Nichols, the man behind the Squinkies, as they are known, thought of the idea after taking in to consideration the state of the present economy. The toy has enjoyed a phenomenal success which is evident from the fact that the online Walmart store has run out of it and several stores across the country are putting a restriction on the number of Squinkies that each person can buy.

The parents have also taken a liking to the toy which are in fact collectibles. Locked inside the bubble there are hundreds of different characters and almost all of them have their own appeal. The pricing too suits the pocket of most of the people. A pack of 16 Squinkies come for $10 and vending machines have also been placed at several places. Though the toys appear similar to those that come in candy boxes and as fast food chain gifts, they have been a great hit with the children this year for the sheer joy of being a collector.

Bill Nichols said that the name has been made up by him and felt that it was sun, memorable and came off the tongue easily. One economy expert offered the explanation behind the sensation and said that one of the major reasons for the toys’ success was that it made an instant collector of the child who bought the toy and thus creating a reason for the people to go out and buy more. Last year the Zhu Zhu pets enjoyed a similar success during the holiday season.