Soon, cards, wrapping paper emblazoned with Winehouse’s lyricsJune 25th, 2009 - 1:07 pm ICT by ANI
London, June 25 (ANI): Amy Winehouse has inked a deal with publishers for a new range of cards and wrapping papers featuring her song lyrics.
Rehab wrapping paper is expected to roll out first, followed by Back To Black and You Know I’m No Good greetings cards, according to sources.
“The bosses at EMI are keen to keep the cash cow churning out the readies,” The Sun quoted a source as saying.
“The first item in the Winehouse range will be wrapping paper with the chorus of Rehab emblazoned all over it.
“The Amy-branded cards are classy too. You Know I’m No Good is best for heartfelt apologies and Back To Black, with an appropriate wreath, will be the respectful response to a bereavement,” the source added.
Jonathan Channon, EMI Music Publishing Europe vice president, said: “We are looking to create innovative revenue streams from our songs with mainstream retailers and the Amy wrapping paper and gift cards received a very positive response. These are songs which already have a great resonance with the public.”
Meanwhile, the singer has been working on her new album in St Lucia. (ANI)
Tags: amy winehouse, bereavement, cash cow, channon, emi music publishing, gift cards, greetings cards, heartfelt apologies, jonathan, mainstream, new album, readies, resonance, respectful response, revenue streams, song lyrics, st lucia, wrapping paper, wrapping papers, wreath