Small And Medium Films Will Benefit During World Cup Season: Industry Experts
January 31st, 2011 - 4:34 pm ICT by Sampurn Wire
The season of World Cup and Indian Premiere League is coming as a blessing for the small and medium budget films, say the industry experts. The big banner houses usually avoid any release during this time so small and medium films will reap the benefit.
World Cup series will end on 2nd April and then IPL will continue till the end of May. So, Akshay Kumar, Hrithik Roshan and all the Khans of Bollywood will avoid release of their films during this time period. They don’t want their films to clash with the matches. This offers great opportunity to small and medium budget films to release without much competition from big banners.
Tanuj Garg, CEO of Balaji Motion Pictures says that during IPL season nothing big happens in the entertainment space so the audience would go for the mid-sized films with high concept.
During this time, Balaji Telefilms will release its films like Ragini MMS on May 12 and Shorr on April 28.
Trade pundit Amod Mehra says that small films that earn critical acclaim, manages to get good price for their satellite rights. Actor Vinay Pathak, whose movie Bheja Fry 2 will be hitting theaters during this period, says that audience must have a choice of entertainment during the matches.
–Sampurn Wire
- Tusshar, Ekta to clash on box-office Friday (IANS Preview) - May 09, 2011
- Balaji Motion Pictures & Alt Entertainment's "Shorr" wins Best ... - Nov 16, 2010
- Promos move on - using autos, cabs to steer a hit (With Images) - May 10, 2011
- ‘Shorr’ Premieres To A Standing Ovation At MIAAC Festival In New York - Nov 15, 2010
- Vidya Balan To Play Lead In Film On MMS Scandal - Dec 22, 2010
- Indians don't need films to watch sex: Ekta Kapoor (Interview) - Apr 28, 2011
- 'My name is Chang & I'm not a foreigner' (Movie Snippets) - Jul 23, 2011
- Comedy, romance, action to hit the box-office Friday (IANS Preview) - Jun 13, 2011
- Kangana Ranaut No Longer A Part Of Ragini MMS - Dec 16, 2010
- 'Ragini MMS' to tide over Friday the 13th - Apr 27, 2011
- Ekta flaunts 'Ragini MMS' sticker on personal cars (With Images) - May 10, 2011
- After Love, Sex Aur Dhokha, It's Raginni MMS ! - Dec 07, 2010
- In 'Bheja Fry 2', idiot's journey continues abroad: Director - Feb 12, 2011
- With 'Haunted', audiences queue up to get terrorised again - May 17, 2011
- 'The Dirty Picture' about rise and fall of 1980s dancing star (Preview) - Nov 29, 2011
Tags: actor vinay, akshay kumar, budget films, critical acclaim, entertainment space, hrithik roshan, industry experts, khans, medium budget, mehra, mms, motion pictures, premiere league, ragini, satellite rights, shorr, time period, vinay pathak, world cup season, world cup series