Sienna Miller quits fashion label as Creative Director

January 26th, 2012 - 8:42 pm ICT by Aishwarya Bhatt  

London Jan 26 (THAINDIAN NEWS) Sienna Miller and her sister Savannah have announced their stepping down from the fashion label Twenty8Twelve. The two are the creative directors of the company. They have held the positions for the past six years.

The pair says they are going to pursue other ventures in their lives after the surprise announcement this morning. Announcing their decision to the world, the sisters told WWD that, “We’ve had a brilliant six years at Twenty8Twelve and are now looking forward to new pastures. We wish the brand the best of luck for the future.”

The company has assured that they will continue with the current team revealing that they will change the brand’s name from “Twenty8Twelve by s. miller” to “Twenty8Twelve London.”

Nish Soneji, managing director of the fashion outfit, stated that the company has enjoyed massive success with the Miller sisters. The company was opened in 2007 and the firm was named after the birthday of Sienna which is 28th December. Sienna is credited with pushing the brand to the top.

The company has three stores in the United Kingdom and the United States is the next target for the company which has enjoyed massive success home.

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