Shahrukh Khan drops KKR-Lux Cozi deal
February 24th, 2010 - 11:41 am ICT by Sampurn Wire
‘Once bitten, twice shy’. That seems to be the motto guiding the Bollywood Badshah, Shahrukh Khan, these days. It seems that Shahrukh doesn’t want to get entangled in yet another controversy after the recent embroil with the Shiv Sena over “My Name Is Khan’. Hence he has opted for a secure route by deciding to call off the Lux Cozi deal with his IPL Club, the Kolkata Knight Riders (KKR).
Recently, it was reported that Shahrukh Khan had put on hold the sponsorship of Lux Cozi innerwear for his IPL team. One of the promoters of Lux Cozi, Ashok Todi, is in the dock on a charge of abetment of suicide of Rizwanur Rahman, a 30-year-old computer graphics teacher.
A well placed source from the industry says, “The deal is no more on hold. In clear words, it has been called off as Shahrukh didn’t want his team Kolkata Knight Riders to get embroiled in further controversy as the IPL is just round the corner.”
For quite a while, Shahrukh Khan has been at the receiving end of criticism for tying up with Lux Cozi owner Ashok Todi. Todi has been accused of allegedly abetting the suicide of his daughter’s partner, Rizwanur Rahman, with the connivance of the Kolkata police. The case, however, is still in trial. But due to the vociferous public sentiment of Kolkata, it appears as if Shahrukh Khan has chosen the safer way by dissociating himself from the Ashok Todi-owned company.
-Anil A Kanojia/ Sampurn Wire
- KKR stops cozying up to Ashok Todi's company - Feb 23, 2010
- Rizwanur case: Kolkata court directs framing of suicide charges against Todi - Apr 21, 2011
- CBI prays for abetment to suicide in Rizwanur case - Mar 21, 2011
- Rizwanur case: Calcutta High Court to frame charges against Todi - Mar 21, 2011
- Supreme Court rejects reinvestigation in Rizwanur murder case - Mar 01, 2011
- Kolkata cops guilty, Rizwanur's mother tells apex court - Feb 22, 2011
- Nokia launches new campaign ahead of IPL-5 - Apr 02, 2012
- Rizwanur's brother rejected by voters - Jun 02, 2010
- Rizwanur case: Supreme Court to decide on CBI probe - Mar 01, 2011
- Rizwanur Rahman case: Supreme Court gives reprieve to businessman Todi - Sep 10, 2010
- Rizwan case: Calcutta HC directs CBI to initiate fresh probe - May 18, 2010
- Put Ashok Todi to trial in Rizwanur case: Supreme Court (Second Lead) - Mar 01, 2011
- Rizwanur case: CBI moves Supreme Court, challenges Calcutta High Court's order - Sep 01, 2010
- Court asks CBI to conduct fresh probe into Rizwanur death - May 18, 2010
- I wanted to win for Kolkata, Sourav: Shah Rukh - Apr 12, 2011
Tags: abetment, ashok, bollywood, computer graphics, connivance, controversy, cozi, embroil, graphics teacher, kkr, knight riders, kolkata, motto, old computer, owned company, promoters, public sentiment, shahrukh khan, shiv sena, todi