Shaan pledges to fight tobacco menace
May 10th, 2011 - 9:29 pm ICT by IANS
Mumbai, May 10 (IANS) Bollywood singer Shaan was Tuesday appointed the tobacco control ambassador for the ministry of health and family welfare to promote the message of tobacco abstinence.
Shaan also released his new music single “Life se panga mat le yaar”, a track targeted at youth, urging them to lead a tobacco-free life.
The launch event was organised by the health ministry in association with Salaam Bombay Foundation at the Tata Memorial Cancer Hospital here.
Shot in Kala Chowki slum area of Parel in central Mumbai, the song has lyrics penned by Rekha Nigam. The video shows Shaan dancing with children and encouraging them to take problems in their stride instead of worsening the situation by consuming tobacco.
“Tobacco use is a ‘panga’ (problem) they can live without. The entire video has a very pro-life stance, is youth centric and speaks of their dreams and aspirations,” an official said.
The official added that smoking and tobacco consumption kills 1.6 million people worldwide every year.
The ministry’s Joint Secretary B.K. Prasad said the government was seriously implementing the Tobacco Control Programme, but admitted that complete success was still some distance away.
“Tobacco usage is deep rooted in the Indian society and the menace can be overcome only through greater awareness and people participation in the anti-tobacco programme,” he said.
- Lets have tobacco-free youth, urges Shaan - Feb 02, 2012
- Shaan sings against tobacco - Feb 02, 2012
- Anti-smoking activists in Kerala oppose I&B; ministry decision - May 09, 2012
- ''Jannat 2' ad showing Emraan smoking unlawful' - May 03, 2012
- Stop showing tobacco on screen, Bollywood urged - Sep 28, 2011
- Central government schools to become tobacco free - Feb 28, 2012
- Mizoram launches 'No smoking' campaign - Jul 03, 2011
- Mizoram get tough against tobacco use and drug abuse - Oct 08, 2011
- Delhi schools join battle against tobacco - May 27, 2011
- UP moves to make varsities tobacco-free - Apr 25, 2012
- Watching actors smoke could make kids vulnerable - Jul 08, 2011
- Tobacco major cause of cancer deaths: Study - Apr 02, 2012
- Media Nest focusses on tobacco control - May 13, 2010
- Must work towards moving farmers out of tobacco industry: Azad - Oct 19, 2010
- Maharashtra plans anti-tobacco awareness in schools - Mar 02, 2012
Tags: cancer hospital, central mumbai, greater awareness, health ministry, launch event, life stance, ministry of health, ministry of health and family welfare, parel, rekha, salaam bombay, singer shaan, single life, slum area, tata memorial, tobacco consumption, tobacco control, tobacco tobacco, tobacco usage, tobacco use