Sanjeev Kapoor To Launch A 24-Hour Food Channel!

December 1st, 2010 - 6:34 pm ICT by Sampurn Wire  

However, after about a decade of doing so, by appearing in cookery shows ranging between half an hour to one hour time slots, this great master chef is soon going to come out with a 24-hour channel dedicated to the cause of cooking very soon. The channel is reportedly being launched with collaboration with the Malaysian based big wig company Astro.

The channel will be a new concept in the area of cooking. It will be totally based in India. The entire show –right from the production to the packing will be handled in India due to the availability of all spices and ingredients related to Indian cuisines here, but will cater to all Indians based anywhere in the world.

Reportedly, the different shows for the channel have been extremely well balanced and distributed. Some of the popular shows aired would be like –Firangi Tadka, Surf 30 minute, Ready to Cook etc.

Well, seems like after creating such a revolution in Indian kitchens for a decade, this chef is ready to jet set go once again to help all foodies explore the various cuisines in their own kitchens at any time of the day that suits each individual. That’s what food is all about-great recipes at any time of the day-or night!

–Sampurn Wire

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