‘Roadside Romeo’ merchandise now available online
November 7th, 2008 - 2:41 pm ICT by IANS ( 2 comments )
New Delhi, Nov 7 (IANS) Bedsheets, water bottles, tiffin boxes and a many items inspired by India’s first ever three-dimensional (3D) mainstream animation film “Roadside Romeo” are now available online.After merchandising for movies like “Love Story 2050” and “Drona”, home shopping network HomeShop18 has tied up with Yash Raj Films (YRF) Studio and Hollywood studio Walt Disney Co, the makers of “Roadside Romeo”.
“’Roadside Romeo’ is a very special movie, and it comes from the very best movie banners, Yashraj Films & Walt Disney. We are very happy to take this exciting product line-up to our customers across the country,” Sundeep Malhotra, CEO, HomeShop18, said in a statement.
“Roadside Romeo” marked the debut of actor Jugal Hansraj as a director. And Bollywood stars Saif Ali Khan, Kareena Kapoor along with Javed Jaffrey had lent their voices to the lead characters of the movie - Romeo, Laila and Anna respectively.
Double and single bed linen, which have digital prints from the movie, are priced at an attractive rate of Rs 1,099/- and Rs 649/- respectively. Other products are priced below Rs.500.
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Tags: bollywood stars, films walt disney, home shopping network, jugal hansraj, kareena kapoor, love story 2050, saif ali khan, walt disney co, yash raj films, yashraj films
November 8th, 2008 at 9:07 am
This seems to be a great …the indian cinema is finally taking the unconventional routes of marketing ..
N it seems like working too.
Roadside Romeo has almost brought a gust of fresh air to the industry. First the animation qualiry n then the Merchandise.
Kudos YashRaj ..
November 24th, 2008 at 3:10 pm
I like the movie so much. I like kareena voice and also a animation effect of the movie.
Great Job by Yash Banners
http://www.roadsideromeo.net