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OK Go’s ‘cool’ pop video a net sensation

March 21st, 2010 - 5:25 pm ICT by ANI ( Leave a comment )

London, March 21 (ANI): The newest sensation on the web is the video of a Los Angeles band called ‘OK Go’, that shows a four-minute chain reaction of household objects crashing into one another.

The video of the group’s track ‘This Too Shall Pass’ begins with a balding man in a red-paint-splattered jump suit running a child’s orange lorry into a row of dominoes.

The dominoes topple leading to pushing a billiard ball to a speaker playing the band’s song.

The speaker then releases ball bearings which, in turn, tee off a golf-club-wielding teddy bear to dispatch more ball bearings that launch a tennis ball that unhooks a tyre that rolls down a ramp that turns on a fan that blows the first of many umbrellas across the floor.

All this happens in the first minute of the clip, reports Timesonline.

In the full video, more than 700 household objects crash inside the two-storey warehouse crashes.

The video ends with the four members of the band facing a firing squad of cannon loaded with paint.

Apparently the aim of the video was “to create cool stuff which you can see is also really real” in contrast to Hollywood special effects and iPads.

OK Go slogan reads: “Back to the mechanical”. (ANI)

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