MNIK tops one-day sales record for Hindi films in US

February 16th, 2010 - 11:31 am ICT by IANS  

Shah Rukh Khan Washington, Feb 16 (IANS) Grossing $761,000 Sunday, the highest one-day gross ever for any Hindi-language film in North America, Shah Rukh Khan starrer “My Name Is Khan” is on a record-breaking spree at the box office.
Karan Johar directed film was initially expected to drop by 7 percent over Saturday to $682,000. But it performed better than expected on Sunday grossing $761,000 for a four percent increase.

The Fox Searchlight release’s revised opening weekend figure for February 12-14 now stands at $1,939,000, still a new all-time record for a Hindi film beating the $1,764,131 of 2007’s “Om Shanti Om.”

Starring Shah Rukh Khan and Kajol, MNIK averaged a stellar $16,158 from 120 theaters across the United States and Canada over three days. Theatres across the country have reported sold-out shows and have had to turn moviegoers away.

“My Name Is Khan” is estimated to gross $336,000 on Monday, Presidents’ Day, bringing the estimated four-day opening weekend figure to $2,275,000.

This makes the Karan Johar film the fastest Hindi film ever to break the $2,000,000 mark beating the previous record of 5 days set in December by “3 Idiots” which grossed $2,149,227 in its five-day opening over the Christmas holiday weekend.

MNIK also generated the highest per-theatre average of any film in North American release this weekend.

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