Jamie Oliver to open chain of low-cost Italian restaurants

November 14th, 2007 - 1:50 am ICT by admin  
Oliver’s unnamed neighbourhood restaurants will open in Bath next year, followed by outlets in Cambridge and Brighton.

The celebrity chef said that all the pasta and bread will be made at the restaurants and all chicken will be free range.

With the reasonable prices, Oliver wants to take on the large Italian restaurant chains.

“It’s always been a desire of mine to really tackle the issue of the quality of high street dining,” Daily Mail quoted Oliver, as saying.

“There are some little places, privately owned by dedicated people, who are doing a good job.

“But they’re few and far between and I don’t think many of the chains give consistent quality at a decent price. We aim to change all that.

“I wanted to create a local restaurant that is classy, reliable and inspired by what people want –good food, well-prepared, sometimes speedy, sometimes relaxed,” he added. (ANI)

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