Hugh Hefner dead: Internet hoax

July 12th, 2011 - 9:54 pm ICT by IANS  

Hugh Hefner London, July 12 (IANS) Playboy mogul Hugh Hefner has become the latest victim of an internet death hoax.

A social network rumour began circulating Monday that said the 85-year-old Hefner had tragically passed away, reports contactmusic.com.

Hefner immediately took to microblogging site Twitter to scotch the rumour.

“The rumours of my death are, as Mark Twain observed in a similar situation, greatly exaggerated. I’m very much alive & kicking”.

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