Hrithik Roshan named brand ambassador for LibertyAugust 2nd, 2011 - 8:41 pm ICT by IANS
New Delhi, Aug 2 (IANS) Hrithik Roshan has been made the brand ambassador for shoe giant Liberty and the makers say that they zeroed in on the Bollywood heartthrob because he connects with the youth.
“Hrithik has an immense sense of style and connection with the youth that complements Liberty which is trying to revamp the brand by adding youthful and vibrant feel to it. Hrithik is a complete family person; he has strong family values and thus he is an apt personification of Liberty’s ideology,” Anupam Bansal, director, Liberty Shoes Ltd, said in a statement.
The company hopes the superstar will give the brand a vibrant and youthful makeover.
“It feels great to be part of a home-grown brand which has been constantly serving the worldwide audience since more than 50 years. Besides, the collection is superbly stylish yet comfortable, just how we all like it. I am really enjoying being associated with the Liberty family,” Hrithik said in a press statement Tuesday.
Liberty has plans to introduce innovative and stylish products towards the end of the month.
- Woo Hrithik with your dance steps on 'Just Dance' (With Image) - Feb 16, 2011
- Ankan Sen's 'Just Dance' to victory - Oct 02, 2011
- Hrithik Roshan is Provogue's Brand Ambassador - Oct 09, 2009
- Hrithik Roshan voted ultimate style icon - May 02, 2012
- Hrithik In Maldives Beach! - Nov 08, 2010
- After Katrina, Hrithik may walk the ramp for kids - Jan 13, 2012
- I'm very happy we're making a sequel to 'Krrish': Hrithik - Jan 10, 2011
- Hrithik turns director for 'Krissh' sequel - Dec 05, 2011
- Hrithik wishes for good health on his birthday - Jan 10, 2012
- Don't want to only do remakes: Hrithik Roshan - Jan 13, 2012
- Nargis Fakhri to endorse HCL's computing products (With Images) - Aug 31, 2012
- Not trying to outdo anyone: Sanjay Dutt - Jan 23, 2012
- Hrithik turns 38, B-town says 'Happy Birthday' - Jan 10, 2012
- Balanced emotion would have made 'Guzaarish' work: Hrithik - Jan 17, 2012
- Hrithik Roshan: Wax Statue To Be Unveiled At Madame Tussuads In London - Jan 11, 2011
Tags: ambassador, aug 2, bollywood heartthrob, complete family, family person, family values, giant, hrithik roshan, liberty shoes, makeover, New Delhi, personification, strong family, stylish products, superstar, worldwide audience