Curtis Circulation Company, Pressmart Media announce the launch of “iMags” digital magazine solution

March 27th, 2008 - 12:08 pm ICT by admin  

Hyderabad, Mar 27 (ANI/Business Wire India): Pressmart Media LTD, a worldwide new media delivery partner of magazines and newspapers and Curtis Circulation Company, the leading national distributor of magazines with retail sales exceeding 1.5 billion dollars, today announced a new digital sales, distribution and marketing service for magazine publishers.
Robert A. Castardi, President of Curtis Circulation Co. said, “This is the launch of a significant and very exciting service for Curtis. We are confident that Pressmart’s technology will create an entirely new and innovative sales, marketing and distribution channel for our publishing clients. The development and launch of iMags confirms our position as the leader in forward-thinking sales building programs, which reinforce our commitment to each Curtis client publisher.”
“We surveyed the digital edition arena and Pressmart stood out among the field as the industry leader, having developed the widest choice in distribution platforms among its competitors,” Castardi said.
“With the added benefits from Pressmart’s e-Publishing solutions, we have gone one more step forward in creating exciting new ways of meeting the needs of our publishers both locally and globally,” added Castardi.
“We could not be more delighted by Curtis’ choice of technology partners with which to launch the iMags digital edition solution,” said Myles M. Fuchs, Pressmart Media President.
“Increasingly, publishers are seeking to implement and deliver innovative digital publishing solutions for their readers and the Pressmart new media delivery solution represents a value-based approach for magazine publishers, built on a reliable technology that is both publisher and reader friendly,” added Fuchs.
Commenting on Pressmart’s growing recognition in the global e-publishing market, CEO of Pressmart Media, Sanjeev Gupta, said, “Pressmart’s new media delivery technology is designed to deliver lasting business value to its customer, backed by constant innovation and customizations. Our performance is testified by some of the world’s most respected publishers who continue to expand their relationships with Pressmart.” (ANI)

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