August 21, 2010 (Sampurn Wire):At an elite media event held in NYC, Under Armour, Inc., a foremost athletic performance brand, will debut its first-ever basketball footwear compilation, which will be available at retail come this November.

Under Armour’s Basketball collection, features Micro G cushioning, comprises of four distinct shoes, each highlighted by the Micro G Black Ice. These are to be worn by NBA star Brandon Jennings this sports season.

The new basketball shoes will also be available on-court at well known collegiate and high school boys programs all around the country including famous educational institutions like Boston College, University of Maryland, University of South Florida Texas Tech University, Auburn University, and Winter Park (FL), Lincoln (NY), Boys and Girls (NY) to name a few.

This is a much-awaited and important milestone for the company Under Armour they move ahead to lift up the attendance in the sport of basketball from grassroots level to the privileged level. According to Gene McCarthy, Senior Vice President of the company, this collection provides a first-hand taste of the company’s commitment to build ground-breaking basketball shoes that would be both lighter and sleeker, while featuring a superior technology.

The Micro G Black Ice from the Under Armour Company is intended to improve the game of Brandon Jennings, who is fast naturally. The Micro G Black Ice also has Jennings’ own signature, adorned on the inside. People can choose from The Micro G Fly, The Micro G Blur and The Micro G Lite as all three make up the Micro G collection.

–Sampurn Wire