Betty White’s rap video is a hit

January 25th, 2012 - 11:35 pm ICT by Aishwarya Bhatt  

Atlanta, Jan 25 (THAINDIAN NEWS) Actress Betty White is almost 90 years old but that is hardly noticeable considering the level of her activity. White was featured on a music video by Luciana which was released late last year. The “most trusted US celebrity” rapped on the video.

The project is the brainchild of The Lifeline Program. Part of the proceeds will benefit the Greater Los Angeles Zoo Association fund raising project. White is on the board of the zoo.

The video has since gone spiral on the Internet fast approaching the 1 million view mark. White raps in the video which also features heavily built men. The Lifeline Program is hoping to appeal to the baby boomer generation. The generation which was born between 1946 and 1964 is expected to retire soon. The Lifeline Program is offering retirement options to the generation which is estimated by be over 70 million.

Sacbee.com explained that, “The Lifeline Program is a life settlement company based in Atlanta, Ga., and is a division of Wm. Page and Associates, Inc. Founded in 1989, The Lifeline program offers life settlements and financial planning options to retirees. The company partners with insurance agents, broker dealers and financial planners to establish life settlement business lines.”

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