Thaindian News

August 6, 2010 (Sampurn Wire): Sethi family from Sunshine Production’s “12/24 Karol Bagh’ Zee TV is going to meet its loyal viewers at new time from this month. The show will be aired at 7:00 PM, instead of 10:00 PM from 16th August. The reason for the change in time slot is Zee TV’s new offering, “Sanjog Se Bani Sangini’ which will be aired at 10:00 PM.

The show has been fetching good numbers and the actors are winning accolades from everyone. To ensure a pickup in the viewer base and popularity of the show, the producer decided to air it at the time when daily entertainment evening begins for housewives, usually.

Talking about the show and its changed time slot, Neil Bhatt (Abhinav) the lead protagonist of the show says, “Actually we all are happy that we have got the time slot of 7:00PM. Because we think that the time slot of 7:00 pm is the one when the house wives actually start watching the daily soaps and 7:00 is taken as the start of prime time for television entertainment every evening. So, if the show is aired at the beginning of the prime entertainment hour, it will surely be watched by many with fresh minds.” “We will get more new audience as our time slot has shifted and for sure with new audience, the show would get high ratings too,” adds he (Laughs).

Producer Sudhir Sharma too feels that his show has potential to hit the jackpot in pre-prime time slot and if it gets good viewership, it can break all the records across all channels.

Their dream of increased viewership and high ratings will come true only after the show keeps rolling on at the changed time slot.

–Tejashree Bhopatkar/ Sampurn Wire