Zen Mobiles to enter Bangladesh by April
January 6th, 2011 - 7:33 pm ICT by IANSKolkata, Jan 6 (IANS) Indian mobile handset brand Zen Mobiles plans to foray into Bangladesh by April in a joint venture with the neighbouring country’s government and aims to sell ten lakh units per month in 2012, a top company official said here Wednesday.The company currently sells three lakh units per month.
Having entered the Nigerian and Sri Lankan markets two months ago, the company now has big plans for Bangladesh, its business head Victor Shome told media persons here.
“We will have a joint venture with the Bangladesh government. We will pump in about Rs.10 crore. We will ink a memorandum of understanding either in New Delhi or Dhaka,” Shome said.
The company plans to set up an assembling plant with a capacity of manufacturing one lakh phones a month in Bangladesh though the site of the plant was yet to be decided.
“India, Bangladesh, Nigeria and Sri Lanka - all these markets are a bit similar. We have been in India for the last 18 months. So our experience in India will become handy in Sri Lanka, Nigeria and Bangladesh,” he said.
“In 2012, our aim is to sell ten lakh pieces per month, up from the three lakh units we sell now,” Shome said.
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Tags: aim, bangladesh government, business head, dhaka, foray, India, joint venture, kolkata, lakh units, media persons, memorandum of understanding, mobile handset, neighbouring country, New Delhi, nigeria, shome, sri lanka, sri lankan, zen