South African vehicle tracking major to enter Indian market

September 28th, 2011 - 9:07 pm ICT by IANS  

Mumbai, Sep 28 (IANS) Making an entry into the Indian market, Johannesburg-based vehicle tracking and fleet management company Ctrack, has appointed Mumbai-based Zest Technologies as its exclusive partner in India, a statement said Wedneday.

Ctrack, involved in fleet management for over 25 years, currently operates in 57 countries with nearly 600,000 active units fitted in vehicles. Ctrack has proven capabilities in vehicle tracking and fleet management for different segments such as commercial vehicles, banking and insurance, stolen vehicle recovery and consumer telematics.

Zest Technologies provides telecom consulting services and niche technology solutions in the security space in India. Ctrack and Zest have joined hands to set up a complete Ctrack vehicle tracking and fleet management solution platform available across India.

“We believe India is ready for Tier 1 technology which will allow customers to experience true potential and benefit delivered by Ctrack through reductions in losses, enhancement of efficiency and better HSE standards,” said Omar Hatmi, Managing Director of Ctrack Asia.

“There is tremendous potential for GPS-based services in India to better secure automobiles and sensitive cargoes such as fuel, cash and milk. Using Ctrack technology, vehicles and cargo can be tracked accurately, providing enhanced security and through analytics, have their efficiency improved greatly” said Zest Technologies Managing Director Gautam Balakrishnan.

By the end of 2011, Zest will have Ctrack fleet and banking & insurance services launched across India. Stolen vehicle recovery and specialised applications (for sensitive cargo) will be introduced thereafter, in a phased manner.

Zest will operate a 24/7 Ctrack Customer Support Centre to meet customers’ tracking needs. Zest with Ctrack plans to add nearly 3,000 skilled jobs over the next three years and create the largest technology delivery framework across India for vehicle tracking at an estimated investment of $50 million in a phased manner.

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