Ritu Kumar’s son Amrish does her proud at WIFW

October 15th, 2008 - 11:38 pm ICT by IANS  

New Delhi, Oct 15 (IANS) Designer diva Ritu Kumar’s son Amrish Kumar efficiently carried on the legacy of his mother and floored everyone at the Wills Lifestyle India Fashion Week (WIFW), with his tribal collection that had western silhouettes with an Indian twist to them.”I will not comment about the line because Amrish has worked hard on it and it is his day. I feel good that everyone has liked it and I am happy for him,” Ritu told IANS after the show here late Wednesday evening.

“I have not taken a backseat but I am focusing more on Indian couture and other things. He is young and knows the mind of the young generation and has done everything on his own,” she added.

Even couture czar J J Valaya was impressed by the collection, saying: “The collection was brilliant. It was very contemporary, youthful and fresh, something that every youngster can relate to.”

“There was new energy about this whole line and definitely there was a certain zing to it, thanks to the vibrant colour palette,” he added.

The line had taken its inspiration from the African Maasai tribe, blending it with traditional Indian culture to give it a very contemporary look.

“It was a tribal inspired collection and there was new use of gota embroidery in it. The whole idea was to make it wearable, even though the dresses had a feel of the early 1970’s,” Amrish said.

The line had a range of maxi dresses, knee length tunics, kaftans, yoke tops, shift dresses in vibrant prints like grey, red, orange, green and blue, giving them a very modern yet Indian feel. A combination of floral and geometric prints dominated the collection that represented Indian youth and identity.

“The West did inspire me because most of us ape the west for fashion trends but the most important thing for me was to blend Indian traditions with western inspirations in such a way that the youth could relate to it,” Amrish maintained.

“It is very important to be in sync with current fashion trends and understand young fashion because this collection is for young India and the international market. A mix of tradition and modernity makes the line attractive yet wearable,” he added.

Young designer Mandira Wirk agreed that the line was wearable and pretty.

“It was an excellent collection that was wearable. It was something I can see myself in. The USP of the collection was the innovative mix of floral and geometric prints,” she said.

Related Stories

Tags: , , , , , , , , ,

Posted in Business |