Mercedes-Benz sells 90 C-class cars’ to Carzonrent

July 18th, 2011 - 9:49 pm ICT by IANS  

New Delhi, July 18 (IANS) German luxury automobile manufacturer Mercedes-Benz Monday gave away keys to 90 of its C-class brand cars to mobility solution provider Carzonrent.

“Indians today lead global lifestyles and their mobility preferences reflect this status,” said Peter Honegg, managing director, Mercedes-Benz India.

According to the company, the trend of using luxury automobiles in the hospitality sector is of mutual benefit to both the original equipment maker and firms like Carzonrent, which cater to the demand for luxury vehicles from high-end customers.

“We see this trend growing in the future and already have in place a team dedicated towards serving the needs of corporate customers,” Honegg said.

Honegg’s views were corroborated by Rajiv Vij, managing director, Carzonrent, who said that the demand for luxury cars in the hospitality sector was growing at a faster pace than other vehicles segment.

“Today almost 25 percent or Rs. 40 crore annually of our car rental revenues come from this segment,” Vij said.

The latest purchase has made the car rental firm the single largest owner of Mercedes vehicles in the country with a fleet of 160 cars.

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