Hindustan Unilever launched two fruit extract soapsMarch 13th, 2008 - 5:06 pm ICT by admin
Mumbai, Mar 12, (ANI/Business Wire India): Hindustan Unilever today launched the promise of nature, releasing two fruit extract soaps - Lux Strawberry and Cream, and Lux Peach and Cream.
The range of soaps was launched by exotic Bollywood diva and Lux Ambassador Priyanka Chopra, Indian fast bowler Sreesanth and Nach Baliye winner Aamir Ali.
Launching the Lux Strawberry and Cream and Lux Peach and Cream soaps, Priyanka said: “Every woman wants to be indulged, and that’s exactly what both these soaps do to your skin. They pamper your skin, leaving it soft, smooth and velvety.”
Lux Peach and Cream is lovingly created with a blend of pulpy, aromatic peach while Lux Strawberry and Cream has a sumptuous mix of luscious strawberries. And of course both the soaps have moisturising cream extracts that leave your skin silky and soft.
Adding to this, Aamir said: “Priyanka and I have been good friends for a while now and it’s a great pleasure to share the same stage with her for such an enticing launch. Indeed, strawberries and peaches seem to evoke tempting images for everyone around here.”
Lux has always given people what they want in terms of beauty ingredients. Peaches and milk contain natural alpha-hydroxy acids (plus peaches have high amounts of vitamins A and C) which rejuvenate the skin cells resulting in younger looking, more vibrant skin. Strawberries, on the other hand, clear up acne, oiliness and make the skin look younger, softer and smoother, and also encourage a healthy, radiant complexion.
The surprise at the event was Sreesanth, he said, “I have grown up watching all the Lux Divas from Sridevi to Madhuri and now Priyanka”.
“Being a part of this launch is truly mesmerising. Lux is the only brand that offers so much choice to the contemporary woman.”
Speaking on the occasion, HUL General Manager Srikanth Srinivasamadhavan remarked: “Lux has always focused on providing something unique to its consumers. The launch of Lux Strawberry and Cream and Lux Peach and Cream is another step in that direction. Both these variants are products that call for attention because of their association with the goodness of exotic fruits and their exceptional aroma. (ANI)
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