Goose announces three new customers for tracker solution
November 29th, 2011 - 6:57 pm ICT by IANSHyderabad, Nov 29 (IANS) Hyderabad-based Goose, a business re-engineering software product and solutions provider, Tuesday announced three new customers for its Goose Tracker.
Pharma major Strides Arcolab, Indoco Remedies and Macleods Pharmaceuticals have chosen Goose Tracker, which aimed at helping pharma companies detect counterfeit drugs and protect their brand reputation.
These three customers will deploy Goose Tracker to generate 150 plus million unique numbers per year for tertiary, secondary and primary packages, said a company statement here.
Goose expects the deadlines for implementing secondary and primary packaging will accelerate additional customer acquisitions and hopes to add a few more customers in the coming months.
“We hope to continue this customer acquisition momentum in the industry, as a number of customers have shown keen interest to adopt Goose Tracker, given its ease of adoption, scalability and performance capability,” said Goose Founder and CEO, Deb Pattnaik.
Tracker features robust encrypted serialisation and package authentication capability, designed to ensure consumer safety, reduce counterfeiting and diversion of product, he said.
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Tags: acquisitions, authentication, brand reputation, consumer safety, counterfeit drugs, customer acquisition, deb, diversion, engineering software, indoco remedies, keen interest, macleods pharmaceuticals, momentum, performance capability, pharma companies, scalability, serialisation, software product, solutions provider, strides