Ford sees higher demand for diesel cars in India
June 30th, 2011 - 12:56 am ICT by IANSKolkata, June 29 (IANS) Automotive industry major Ford Motor Company is witnessing a surge in demand for diesel cars in India after the recent hike in petrol prices, an executive of the company said Wednesday.
“We have already witnessed a swing for diesel cars in India. Nationally the demand is 70 percent for diesel cars and 30 percent for petrol cars,” Nigel E. Wark, Ford India Private Limited executive director, marketing, sales and service, told reporters here.
The company will focus on launching diesel version of new cars in the future, he said.
Wark said the company will launch eight new models by the middle of the decade in the country.
“Between every 12-18 months, a new car will be launched in India. The first new product will be a new Global Fiesta,” he said.
He said it was expected that the passenger car industry in the country will grow at the rate of 17 percent this year.
“We want to grow at a faster rate this year than the industry growth rate,” he said.
“India will be an export hub for small cars. We will be exporting Figo from the country,” Wark added.
- Ford's August sales up nine percent - Sep 01, 2011
- Ford to export Figo to Mexico, Middle East, North Africa - Mar 09, 2011
- Ford India to benefit from economies of scale - Sep 20, 2011
- Hyundai, Ford close 2010 with higher sales (Lead) - Jan 01, 2011
- Ford India to export Figo to Asia-Pacific markets - Jul 05, 2010
- Ford launches small car Figo with four variants - Mar 09, 2010
- General Motors targets 40 percent volume growth in 2011 - Feb 14, 2011
- Ford records growth in February sales - Mar 01, 2011
- Ford mulls fresh investments, plant expansion in India - Apr 07, 2011
- Ford India closes 2010 selling 83,887 units - Jan 01, 2011
- Ford's Figo crosses one lakh-sales mark - Jul 01, 2011
- Ford India to expand Figo's export market - Nov 02, 2010
- Indian automobile sector's February sales soar (Roundup) - Mar 01, 2011
- Ford India to export Figo, engines to South Africa - Feb 05, 2010
- Hyundai plans $550 million new engine unit in India - May 19, 2010
Tags: automotive industry, car industry, cars in the future, diesel cars, diesel version, director marketing, fiesta, figo, ford india, ford motor, ford motor company, june 29, kolkata, marketing sales, new cars, passenger car, petrol cars, petrol prices, small cars, wark