Dell launches ultra-thin laptop computer

March 18th, 2009 - 1:01 pm ICT by IANS  

San Francisco, March 18 (Xinhua) Dell has officially launched a high-end laptop computer which the company said is the thinnest in the world.
The laptop is the first product under Dell’s Adamo brand. Adamo is derived from the Latin word meaning “to fall in love”.

With a thickness of 0.65 inches (1.65 cm) and available in onyx and pearl colours, the new Adamo laptop is thinner than Apple’s MacBook Air.

Adamo will “serve as a flagship in a line of products created to disrupt the personal computing space with the combination of new design aesthetics, personalisation choices and sought-after technologies”, Dell said in a statement.

However, some analysts doubt how the Adamo laptop, with price tags starting at $1,999, will be received by the cash-strapped consumers under the current economic environment.

Earlier this month, market research company Gartner predicted that as a result of economic downturn, global personal computer shipments will drop 11.9 percent from last year in 2009, the sharpest year-over-year decline.

The Adamo laptop is available for on-line pre-order from Tuesday and will start shipping March 26, Dell said.

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