BMW maintains momentum as leading luxury car manufacturer in India
April 11th, 2011 - 6:04 pm ICT by ANIGurgaon, Apr.11 (ANI-Business Wire India): The Indian branch of German car manufacturer BMW continues to maintain momentum as the leading luxury car manufacturer in the country. It has delivered 1027 cars in March 2011.
Dr. Andreas Schaaf, President, BMW India said, “BMW India is proud to becomethe first luxury car manufacturer to cross the 1000 mark in a single month. This proves that we have a whole range of competitive advantages: exciting new products, first class premium dealerships, superior customer service and a very strong and aspirational brand. As the market leader in the Indian luxury car segment, I am convinced that we are well-positioned for a very promising future.”
BMW India has delivered 2147 cars to customers in calendar year 2011 (January - 500 units, February - 620 units, March - 1027 units).
Dr. Andreas Schaaf further added, “Today, BMW stands for sport-inspired and efficient driving. The new BMW 5 Series has contributed tremendously to the success story of BMW in India and is the largest selling luxury sedan in its segment. The new BMW 5 Series has received extremely positive feedback from the market and has positioned itself as the best business limousine in India.”
Last year, BMW India retained the Number One position in the luxury car segment in India for the second consecutive year with a market share of over 40 percent. With 6246 cars delivered to customers in the calendar year 2010, BMW India achieved the “highest sales by a manufacturer in the luxury car segment in a year”. (ANI)
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